Tuesday, February 07, 2012
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http://noticias.wtcconfianza.com
1. Web Site Goals
General Goal:
Be the web site number one in logistics, infrastructure, businesses and international trade in Mexico through businesses and commercial intelligence, editorials, articles and news.
Specific Goals:
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Institutional positioning.
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Grow and improve our branding at the market.
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Be a leader of opinion and a website of reference in the industry.
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Traffic maximization.
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Generation of income.
2. Target
Men and women, executives and directors, between 20 and 60 years, middle-up socioeconomic level, being able of take decisions in the companies they work at.
3. Functionality
The user weekly receives a news bulletin* with the main news of the day; headed by an editorial of present time topic. This bulletin connects to WTC Noticias website, to which you can access at http://noticias.wtcconfianza.com/.
*The specific objective is the automatic, daily and customized generation of the electronic bulletin through a format that allows the interaction with the user.
4. Contents
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Editorials.
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News.
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Presentations.
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Videos.
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Events.
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Links of interest.
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Surveys.
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